Understanding the PCD Pharma Franchise Business Model
In recent years, the Pharma PCD, or Propaganda Cum Distribution, business model has increasingly gained prominence as an excellent area for potential entrepreneurs and small businesses to enter the pharma business. This really is a very efficient distribution model allowing independent people or groups to market and sell branded pharmaceutical products with minimal capital investment. Let us discuss some of the important features of this business model and discover why it has turned out to be at the top of preference for many. What is a Pharma Franchise? Pharma Franchise is an arrangement whereby a pharma company grants license to an individual or group of people to market their products in a given geography. Such a system enables the franchisee to sell and distribute the products with the help of the brand name and other supporting materials obtained from the pharma company. It creates a win-win situation for both as it opens up the market for the pharma company while establishing a